welcome beaches! my name is,

Allison mckail

i work hard so luke can have a backyard.
call me coach, a biz owner,
& breakfast food lover.

He loves playing catch, 
hanging out at the gym,
hes obsessed with his backyard,
can balance treats on his nose, 
& his frisbee is always close by.

& THIS IS luke, my bfffff

"voted second best coach on the internet"

-totally biased instagram poll

discipline & self love

i want to help you find the sweet spot between

I was in college when I was introduced to what fitness can add to a life. Shortly after graduating in 2014, I jumped head first into educating others with the same modality that saved my life from a very dark depression & a total lack of self worth.  

I started using the OPEX CCP Coaching model with my 1:1 clients in 2016, and have yet to find any other method of coaching that gives humans the support they need to succeed in and out of the gym.

 this method, puts the human first, and only after conversation and human connection does the science and theory of program design
get applied to the individual.
  


 After years of bouncing between jobs in the fitness space - I realized I was chasing a life that i had to figure out how to create on my own.

I HAVE ALWAYS BEEN A COACH, BUT IT WAS TIME FOR ME TO OWN THAT TITLE.

so in January of 2020, I swallowed my fear and decided to Take on 1:1 coaching clients without being affiliated to a gym.

I connected with my followers on the 'gram & could now offer them a chance at connecting with me through 1:1 fitness.



ALLISON MCKAIL Coaching

#beachbumfitness

"SHIT WILL ALWAYS HAPPEN, BUT WE HAVE THE POWER TO ADJUST course & move forward, once we get past the discomfort of change."

the origin story:

wait, so what is,

?

gyms shut down in 2020, & we needed to figure shit out,  fast. gyms rented equipment or we used what we had; trees & Pets were not off limits. We found our new training situations in our yards, driveways, parks (or at the beach).

I WAS SHARING this new training situation via THE 'GRAM. I abandoned my shoes, TRAINed at the BEACH, and MY ANKLET COLLECTION WAS MULTIPLYING AT AN IRRATIONAL RATE. 

Afer while, those who were feeling the same affects I was, started abandoning their shoes, & chasing the sunshine. 

WE RELEASED OUR GYM CULTURE EGOS
AND FOCUSED ON BEING RIGHT WHERE WE WERE. 
& THIS THING WE WERE DOING SOON COINED INTO THE TERM #BEACHBUMFITNESS. 
IT WAS AN ATTITUDE TOWARDS WHAT WE WERE ALL GOING THROUGH,

"I Knew I needed someone to guide me. Little did I know, you would change my entire outlook on training. My biggest lesson learned, was having you in my corner who knows their shit & helped me accomplish things i used to dream of."

-Christian

HELP HUMANS DO THE FITNESS IN THE BEST WAY THAT IS RIGHT FOR THEM by listening to what they want & combining it with what they need.

IN AN INDUSTRY WHERE FAKE COMPLEXITY SELLS, 
I KEEP IT REAL & DAMN SURE won't MAKE IT HARDER THAN IT has TO BE.
  
so our focus is on the things
YOU *KNOW* YOU SHOULD BE DOING, BUT probably AREN’T. 

After making my big move to the beach, I have been all consumed with making my new house feel like home. Right now that is a lot of treasure hunting in goodwill, facebook marketplace,  road side freebies
or The gardening department.

Once the heat comes back,
you will find me outside chasing the sunshine on my paddle board, or with my toes in the sand, looking for seashells.

MY MISSION:

Basics,

#beachbumfitness

bullshit.

built on

Not

IN AN INDUSTRY WHERE FAKE COMPLEXITY SELLS, 
I KEEP IT REAL & DAMN SURE won't MAKE IT HARDER THAN IT has TO BE.
  
so our focus is on the things
 YOU *KNOW* YOU SHOULD BE DOING, BUT probably AREN’T. 

HELP HUMANS DO THE FITNESS IN THE BEST WAY THAT IS RIGHT
FOR THEM by listening to what they want & combining it with what they need.

After making my big move to the beach, I have been all consumed with making my new house feel like home. Right now that is a lot of treasure hunting in goodwill, facebook marketplace,  road side freebies
or The gardening department.


ONCE THE HEAT COMES BACK, 
YOU WILL FIND ME OUTSIDE CHASING THE SUNSHINE ON MY PADDLE BOARD or with my toes in the sand LOOKING FOR SEASHELLS.

when i'm not coaching or werkin' on the biz:

I'm probably covered in paint, Dirt or sand

Gimme these,

& I'll be one happy lil' mermAId

fresh pour over

Sweat equity

live music

all the
plants

paddle
boarding

tacos

luke

family time

I LIKE TO BELIEVE I'M breathing FRESH AIR into the fitness space & LEAVING it a bit MORE AUTHENTIC THAN THE
WAY I FOUND IT. 
sometimes I loathe telling people what i do, primarily because of the stereotype that comes with,
Owning an online coaching business.
But I also bust my ass 
working on this business,
bringing the best to my clients
& never losing sight of who i am.

jack of all trades, master of none; but oftentimes better than a master of one.

I've never been scared to learn a new skill or ask 100 different questions.

first & foremost,

hybrid between mom & partner in crime.

Blended, not shaken -
gypsy soul & gym rat

then, there was that big part of my life i survived,

then there's that whole, human part. 

then, there's that one where some call me coach,

hella good at being a jack of all trades.

nothing is more humbling & fulfilling than guiding humans through physical expression.

honestly, i had every possible odd stacked against me. i'm still not sure how i made it but im grateful as fuck im here today.

i tried to run from it (see above) that clearly didnt work. so I accepted it. and i work every day to pull the lesson from the shit parts of life and apply it to all the things moving forward. I can't fix the shit in the shadows, but I can shine a light on whats in front of me. 

I am always Allison.

then, there's my bestfriend, luke.

then, there's that biz owner life,

Lift Big. Live Bigger.

#beachbumfitness